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Seattle's Short History of and Bleak Future for Community Broadband

We have followed Seattle's on-again, off-again consideration of a community broadband network for years and have occasionally noted the successful cable network in nearby Tacoma. Seattle Met's Matthew Halverson has penned a short, impressive article explaining the trials and tribulations of Tacoma while also exploring why Seattle's Mayor has abandoned his goal of a broadband public option. Before the massive cable consolidation that has left us with a handful of monopolists, we had a larger number of smaller monopolists that abused their market power to limit competition. One of the worst was TCI, which refused to upgrade its awful services in Tacoma, which pushed Tacoma to build its own network. TCI suddenly decided it did care about Tacoma.
TCI wouldn’t go down easily, of course. For the next year, as the City built out its system, the cable giant took advantage of the utility’s biggest weakness: All of its plans, from the kind of equipment it would buy to its construction schedule, were public information. So when Tacoma Power put in an order with its supplier for, say, coaxial cable, it found that TCI had already bought every foot of it. “But we started in one area of town and luckily we were able to get just enough material,” says Pat Bacon, Click’s technical operations manager. “We just inched our way through it and, before you knew it, we were a presence.” By July 1998, Click had its first cable subscriber, and the first broadband Internet user signed on in December 1999.
A substantial portion of the article is devoted to the dynamics around open access between the utility and independent providers -- an important read for anyone considering the open access approach. Halverson did his homework on this article and I think he got it mostly right. I think the FiOS-wired suburbs do present a larger threat to Seattle than suggested, but it certainly does not compare to the approaching-existential crisis faced by Tacoma fifteen years ago. I wish I could disagree with his conclusion that Seattle is unlikely to get a community fiber network but unless the community rises up to demand it, elected officials are unlikely to see any benefit to making such a long term investment.

Click! Partners with Community Media to Push Local Content

The American Cable Association has profiled Tacoma's Click! network. Click! is an HFC network owned by the city, via the public power utility. Tacoma Power only offers one retail service: cable television. Voice and broadband data services are provided by independent services providers who use the network on an open access basis. The network has been quite successful. Some 25,000 households subscribe and it has kept competitor rates (Comcast, for instance) far lower than nearby Seattle, for instance. I previously noted the economic development victories attributable to the network.
"If you're a cable TV customer or an Internet customer of any company in our footprint, you pay between 35% and 49% less than if you are not in our footprint," said Diane R. Lachel, Click! Network's Government and Community Relations Manager. "That's really significant. That's what the Telecom Act of 1996 was all about. That's the kind of competition Congress intended."
Other communities aspiring for successful networks should study the approach of Marketing and Business Operations Manager Mitch Robinson. Click! has embraced local content - something every community should do to differentiate itself from absentee-owned incumbents.
One Robinson innovation was the localization of video-on-demand (VOD). The inspiration for this product was the lack of Tacoma community news from the TV stations based in Seattle, about 30 miles northeast of Click!'s headquarters. Tacoma tends to make the local TV news mostly when the news is bad. In response, Click! decided to build relationships with a multitude of local nonprofits to create a steady inventory of VOD segments exclusively available to Click! viewers. One VOD service, called Safe Streets, shows how to energize a neighborhood by curbing gang activity, setting up block watches, cleaning up derelict properties, and scrubbing away unsightly graffiti. Click! also has exclusive VOD rights with The Grand Cinema, a local independent movie theater that also sponsors local film festivals. Through the Click!

10 Years Later - Tacoma and LaGrange

In January 2001, or about 1 million years ago in tech time, Site Selection Online published "Wired Cities: Working-Class Communities Build Next Frontier of High-Speed Connectivity". I found it years ago when reading up on the Click! network in Tacoma, Washington. I recently stumbled across it again and thought it might be interesting to evaluate its claims after a decade (or close to it) had passed. The lead of the article discusses Tacoma its relationship to Seattle. Tacoma had extremely poor connectivity from the private sector and its public power utility decided to build an HFC network to extend broadband to everyone in the community. Tacoma's Mayor notes that over 100 companies poured in after the community solved its own broadband problems - generating some 700 jobs in 18 months. Fast forward to today, and this paragraph:
As a result, the next frontier of information companies isn't being confined to the Silicon Valleys of the world. It's taking root where you might least expect it: in places like Tacoma, LaGrange, Ga., and Blacksburg, Va.. And in most cases, it's government taking the lead, beating business to the punch by stringing fiber and building networks in working-class communities that most bottom-line corporations would otherwise ignore.
The principle of self-reliance is timeless. And we see the same idea in news articles today: local governments bringing broadband to areas the private sector cannot. In 2010, the fastest and more affordable broadband networks in the US are not in Silicon Valley -- they are in Lafayette, Chattanooga, Wilson, Utah, and other places where the community decided to prioritize big broadband. Because of the competition in Tacoma, prices for telecom have remained lower than in nearby Seattle - as I quoted a Tacoma resident previously:
I have Comcast in Tacoma and all I know is since there is competition down here Comcast is about half the cost as it is in Seattle. They give you a rate good for a year. When your year is up you call up and just say Click! and bam back down you go.

Tacoma Offering Tips to Seattle

Seattle's new mayor continues to impress me as he makes good on his pledge to build a publicly owned fiber-optic network in the City. He has just met with the mayor of Tacoma to discuss lessons learned from the Tacoma Click! network. We have previously discussed Click!, an HFC network run by Tacoma's public utility. Here are some additional benefits from the article:
Since its approval in 1997, Tacoma’s hybrid fiber coaxial network has, among other things, ushered in a cable television service, offered customers three high-speed retail Internet service providers, enhanced Tacoma Power’s electrical system and created a communications network among government institutions. In turn, the network and its programs have drastically reduced market rates for cable TV and Internet subscribers; saved local governments about $700,000 in annual expenses; and created several promising projects, such as “smart meters” that can gauge utility consumption electronically and “pay as you go” account options for electricity customers, she said.
I was glad to see the article noting the many differences between when Tacoma built their network and the present situation in which Seattle finds itself. Seattle certainly has bigger difficulties than Tacoma did, but they should continue examining their options to determine if the community should build its own network. A local blogger was more pessimistic after reading the article, but one of the comments on the post bears repeating:
I have Comcast in Tacoma and all I know is since there is competition down here Comcast is about half the cost as it is in Seattle. They give you a rate good for a year. When your year is up you call up and just say Click! and bam back down you go. A friend in Seattle once called Comcast with both of our bills with similar service and mentioned my price and they said I must live in Tacoma and they wouldn't match the price.
Photo used under creative commons license from flickr.

Schrier Stays in Seattle, Fiber Network to Follow?

After campaigning on building a publicly owned fiber-to-the-home network in Seattle, Mayor McGinn has decided to maintain leadership at the Department of Information Technology. Department head Bill Schrier will stay on, continuing his work that lays the groundwork for a community-owned network.
He said he expects the city to apply for federal stimulus money in the first part of the year to move toward that goal. In addition to improving broadband access in homes, the initiative could help Seattle City Light implement smart-grid infrastructure, and improve public safety communications.
Another article further notes their shared ambition:
"Mayor-elect McGinn ran on a platform of bringing fiber to every home and business in Seattle, something I've advocated for several years," Schrier commented.
No post discussing broadband in Seattle is complete without a reference to Glenn Fleishman - who both wrote another story discussing the situation and then patiently responds to many comments in the thread below it. Discussing Tacoma's publicly owned Click! network, he notes that Tacoma's investment benefited everyone:
Click being built actually helped what has become Qwest and Comcast: by creating a market and making it feasible for professionals who need high-speed Internet access in Tacoma to live there, Click spurred the two incumbents to improve their networks, compete, and gain new revenue. Comcast actually thanked Tacoma Power publicly years ago; not sure it would today, but it was seen as a big boost for the viability of competitive broadband.
Photo used under creative commons license from flickr.

Tacoma Raises Prices for Cable Subscribers

Tacoma's Click! network, which recently celebrated its 10th anniversary, has announced a coming price hike to cover increased costs for carrying channels. Tacoma's Click! network is a long-standing example of a community coming together to solve a common problem - ensuring they have the telecommunications infrastructure necessary for success in the modern world. Being built before FTTH was viable, the network is a combination of fiber and coaxial cable. More importantly, they have enacted important rules to ensure everyone has access to the network:
Click’s low-income and senior customers will continue to receive a 20 percent discount, Anderson added.
The reason for the price increase is not to generate profits for absentee shareholders, but due to an increase in programming costs:
Click officials said the primary driver behind the proposed customer rate increases is newly imposed “retransmission” fees by local broadcasters. In all, Click faces about $750,000 of the new fees in 2009 and 2010, Wykstrom said. Facing declining advertising revenues and increased costs caused by the recent change to all-digital formats, local broadcasters required the payments when negotiating new agreements with Click, officials said. In the past, local broadcasts were provided free of charge to Click. “They basically held us hostage,” said Diane Lachel, Click’s government and community relations manager.

Seattle Mayoral Candidate Sees Public Fiber as Essential

Glenn Fleishman, of the excellent Wi-Fi Net News, recently interviewed Mike McGinn, a candidate for Mayor of Seattle that has talked frequently about the need for a publicly owned full fiber network in the City. Larger cities have been slow to move on publicly owned broadband, in part because they typically already have some level of service available throughout the city (though perhaps not universally). Fleishman rightly notes this:
But is the fact that people can “only” get slow Internet connections enough to float $450 million in bonds, however financed? McGinn says that there are two separate reasons to push for universal availability. “Access to the Internet is access to the economy, access to the community, in some cases access to democracy, access to issues,” he says. But it’s also about the bottom line: “It’s an essential [piece of] infrastructure to compete in a world economy.”
Fleishman also notes a concern frequently cited by incumbent carriers who don't want a public network to compete against:
There have been many concerns raised about public entities, especially those with regulatory power over competitors–such as Seattle’s cable franchise board that controls access to public rights of way and facilities–entering the broadband market. But most of those concerns imply that the market will solve the problem. However, with no requirement for building out service to all customers, or having the same level of service available, an efficient market won’t provide universal coverage.
In my experience, this is a theoretical fear. Typically, when a community decides to build its own network, the incumbents rush to upgrade their infrastructure (often after denying that they thought there was a need for faster services in the area). If local governments were abusing their authority over the right of way, you can bet there would have been lawsuits filed - these incumbents have sued over everything else. I do not know of a single successful lawsuit against a local government for what would be a violation of law. Getting back to the interview, they discuss both Lafayette, Louisiana:
The reason for the fight wasn’t about the right to 500 channels, about low prices, or about the city wanting a piece of the action.

Spring Issue of NATOA Journal

NATOA, the National Association of Telecommunications Officers and Advisors, comprises many people who are in, and work on, community broadband networks. Whether they are dealing with cable-company owned I-Nets or citizen owned networks, one of their jobs is to make sure the community has the network it needs. Starting this year, NATOA has made its publication, the NATOA Journal, available to everyone, not just members. This will be a great resource for community broadband information. This issue has important articles - from an in-depth comparison of the physical properties of copper and fiber to less technical arguments by Tim Nulty and myself. Tim Nulty wrote "Fiber to the User as a Public Utility." He advances a number of important arguments:
  • Universal - everyone should have access at affordable rates
  • Open Access - it must encourage competition, not stifle it
  • Future Proof - the technology must be built to last and meet needs currently unforeseen
  • Financial self sufficiency - this can be done and the political culture suggests it must be done
He then delves into the problems Burlington Telecom faced, how it resolved those problems, and some of the strengths of their approach. He also offers some details on his new project - East Central Vermont Community Fiber Network. My "Community Owned Networks Benefit Everyone" makes the case that only publicly owned networks can offer true competition in the broadband market because private network owners will not open their networks to other providers. Facilities-based competition is a policy that encourages monopoly or duopoly throughout most of America. However, I also argue that public ownership, and the accountability that comes with it, may be more important than competition in cases where the community chooses that model.

The Case for Public Fiber-to-the-User Systems

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Jim Baller and Casey Lide are two of the foremost experts on municipal broadband systems in the United States. This report offers a clear and rational defense of publicly owned broadband systems. The discussion takes on philosophical, economic, and pragmatic arguments and comes to the conclusion that communities should not be prevented from building their own networks. From the Intro:
The Tennessee Broadband Coalition has asked the Baller Herbst Law Group to respond to the main criticisms that opponents of public Fiber-to-the-User (FTTU) initiatives have raised in Tennessee and elsewhere. The Coalition would like to know whether any of these criticisms is valid, and, if so, what lessons the Coalition can learn from them to avoid or mitigate similar problems in Tennessee. Over the last decade, Baller Herbst has been involved in most of the leading public communications projects in the United States. In almost all of these projects, the incumbent telephone and cable companies have rejected or ignored the locality’s invitation to join in cooperative efforts that would benefit all concerned and have instead mounted massive media and lobbying campaigns in opposition to the proposed public network. Often, the incumbents have funded support from industry “experts” and artificial “grassroots” groups (which have come to be known as “Astroturf”). In their campaigns, the incumbents and their allies have typically included emotional appeals to private-enterprise ideology; flawed statistics; complaints about supposedly unfair advantages that municipalities have over the private sector; attacks on the motives and competency of public officials; and false or incomplete, misleading and irrelevant examples. In many cases, these arguments have mirrored the unsuccessful arguments that the major electric power companies and their allies made against municipal ownership a century ago, when electric power was the must-have technology of the day, and thousands of unserved or underserved communities established their own electric utilities to avoid being left behind in obtaining the benefits of electrification.