The imminent arrival of Google Fiber and two other Internet Service Providers offering Gigabit speeds (1,000 Megabits per second) to Huntsville, Alabama is expected to be a boon to subscribers, reports Alabama Tech. 

The tech publication predicts the three ISPs - Google Fiber, AT&T  and WOW! - will spur competition that will lower prices for residential and business subscribers. A newly-released report from Analysis Group and funded by the Fiber to the Home Council shows that direct competition in a designated market results in overall price drops for connectivity service of all speeds. 

“Research shows a 'Gig City' lowers the monthly standard price on plans with at least 100 Mbps down 25 percent, or $27 per month. When it directly compares markets with one Gigabit provider compared to two, the price of Gigabit services decreases approximately 34 to 37 percent, or $57 to $62 per month.”

The tech publication also stated a domino effect occurs when an ISP says it will offer Gigabit services:  

“The likelihood of other providers offering similar services increases in an effort to keep pace with its competition. This trend applies to Huntsville. WOW! and AT&T announced it had launched Gigabit-speed services for Huntsville customers in October 2016, which was less than a year after Google Fiber announced it would offer services to some Huntsville customers beginning in 2017.

From Alabama Tech:

“When Google Fiber enters the market, it will likely help lower prices in Huntsville...WOW! will likely offer gigabit speeds at $160 per month for customers after the conclusion of its $70 per month promotion, while AT&T Fiber is currently offering Huntsville customers a non-promotional rate of $90 per month for gigabit services. Google Fiber is expected to offer $70 per month services when it enters the market. AT&T Alabama president Fred McCallum wouldn't rule out price adjustments to compete with other providers.”

In our experience, just about every community considering building a community network considers open access. They want to enable new choices for services and often would prefer the local government avoid directly competing with existing service providers, for a variety of reasons. However, we are only tracking 30 open access networks on our just-released Open Access resource page.

Many of the communities that start off enthusiastic about open access ultimately decide to have a single service provider (themselves or a contractor) to have more certainty over the revenues needed to pay operating expenses and debt. We believe this will change as the technology matures and more communities embrace software-defined networks (SDN) -- but before tackling that topic, we think it is important to discuss the meaning of open access.

On a regular basis, I get an email from one deep-thinking person or another that says, "That network isn't really open access." They almost always make good points. The problem is that different people embrace open access for different reasons - they often have different expectations of outcomes. Understanding that is key to evaluating open access.

How Many ISPs?

One of the key questions centers on how many providers a household is likely to be able to choose from. Various factors, including the network architecture and economics of becoming a service provider, will influence this outcome.

Some communities simply seek to avoid a monopoly network - they are focused on the idea of potential competition. For instance, we believe Huntsville's model and agreement with Google can be considered open access because any party could lease fiber from the utility to compete with Google. However, we believe the costs of doing so by using that network architecture make robust competition unlikely.

Huntsville Utilities and Google Fiber announced today that the utility will construct a dark fiber network and that Google Fiber will offer services to the community via the city's new fiber infrastructure investment.

We applaud Huntsville and Google for helping develop an innovative model that will create more choices for local businesses and residents. We believe this is an important step that can lead to a true market for Internet access, allowing people a real choice in providers while ensuring the network is accountable to local needs.

Next Century Cities (NCC) describes the arrangement as a "promising new model for ensuring greater access to high-quality broadband Internet." We see this as a significant step forward in creating competition and bringing high quality Internet access to every one. For many years, we have seen communities desire to invest in infrastructure but not have to engage in service competition with powerful rivals like Comcast or AT&T.

Huntsville Is Different

Google Fiber is already known for bringing affordable gigabit service to subscribers in Kansas City and Provo, Utah and they have plans to expand in a number of other communities. Huntsville will be more than "just another" Google Fiber community because the infrastructure will belong to the community.

Other providers will be able to offer services via the network as well, ensuring more competition and providing choice for residents and businesses. Smaller providers will have an easier time establishing themselves in Huntsville with infrastructure in place on which to offer services. If subscribers are not happy with one provider, there is a good chance that there will be other options.

Our readers have heard the media murmur around municipal networks steadily grow to a loud hum during the past year. An increasing number of local press outlets have taken the opportunity to express their support for municipal networks in recent months.

In communities across the U.S. letters to the editor or editorial board opinions reflected the hightened awareness that local decisionmaking is the best answer. Support is not defined by political inclination, geography, or urbanization.

Last fall, several Colorado communities asked voters to decide whether or not to reclaim local telecommunications authority hijacked by the state legislature and Qwest (now CenturyLink) lobbyists in 2005. Opinion pieces from local political and business leaders in the Denver Post and the Boulder Daily Camera encouraged voters to support the measures. Downtown Boulder Inc. and the Boulder Chamber wrote:

Clearly a transparent public process is appropriate for identifying the best path to higher-speed infrastructure. One thing is certain. Approving the exemption to State Law 152 is a step in the right direction.

Expensive service, poor quality connections, and limited access often inspire local voices to find their way to the news. Recently, City Council Member Michael Wojcik from Rochester, Minnesota, advocated for a municipal network for local businesses and residents. His letter appeared in the PostBulletin.com:

If we want to control our broadband future, we need to join successful communities such as Chattanooga, Tenn., and Lafayette, La., and create a municipal fiber network. In many cities around the world, residents get 1 gigabyte, bidirectional Internet speeds for less than $40 per month. In Rochester, I get 1 percent of those speeds for $55 per month. I believe if Bucharest, Romania, can figure this out, Rochester can as well.

We reported back in June on Huntsville, Alabama's decision to undertake feasibility study to evaluate its options for increasing next generation fiber optic internet access throughout the city. AL.com is now reporting that Huntsville Utilities hopes to hear the results of the study within 90 days, allowing it to decide whether it will take steps to expand its minimal existing fiber infrastructure and offer connections to businesses and the public. 

The sense of urgency in Huntsville is not surprising, given that it sits just South of the Tennessee border and a less than 100 miles from Chattanooga, the Gig City. News coverage in Huntsville on the possibilities of a future municipal fiber network make constant reference to Chattanooga's example, including this list of valuable lessons Huntsville can learn from its neighbor.

The scenario Huntsville fears is laid out in another AL.com article, featuring the story of Matt Barron, a young tech entrepruener who moved his startup from Huntsville to Chattanooga this summer. Barron describes the attraction of a city with a commitment to next generation infrastructure, above and beyond the advantages of speed:

 "I want to live in the sort of city that puts a high-speed Internet in," Barron said. "It might have nothing to do with the bandwidth. It has everything to do with the community and the people, the people that stand behind what is basically a human right, right now."

Barron sees the Internet as fundamental. People "can't even apply for a job without bandwidth," he said, and "you have the right to free speech, but speech happens largely on the Internet these days. So, it's a human right."

Chattanooga is forward-thinking enough "to even think about putting a high-speed Internet in," Barron said. "Those are the people I want to be around."

The people of Huntsville recently decided to delve into the possibility of deploying a fiber network. According to AL.com, the City Council approved funding for a feasibility study to look at ways to better use existing fiber assets.

Huntsville, with 180,000 people is located in Madison County in the extreme north central region of the state. The county seat, known for generations as a cotton producer, later became known as "The Rocket City." In the 1950s, the U.S. army developed missiles at its facilities there, setting the stage for our space program.

A recent unscientific poll by AL.com revealed that a countywide high-speed network is a high priority for locals. The online poll suggested potential projects for the community; 40% of respondents ranked a network at the top of the list.

Huntsville Utilities offers electric, water, and gas services to the community. The municipal utility owns a small amount of fiber for its own data purposes. At this point, local leaders want the study to focus on the possibility of expanding that network to serve the business community. 

Mayor Tommy Battle said it is crucial to take a serious look at citywide, high-speed, fiber-optic Internet service, whether it is provided by Huntsville Utilities or a private company. Dozens of U.S. cities are already wired for speed, including Chattanooga and Opelika.

Battle called high-speed fiber "the infrastructure of the future" and said it will eventually be as important as roads, water and sewer lines.